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Frankenstein film premiere. WOW projection onto giant advertising banners

Video content design, lighting and technical production across four locations simultaneously

4 building facades in Mexico City: Eje Central, Glorieta de Insurgentes, Insurgentes Reforma and Mazaryk

For the launch of Frankenstein, Maizz Visual designed and produced a high-impact campaign on billboards displayed on four iconic building facades in Mexico City: Eje Central, Glorieta de Insurgentes, Insurgentes Reforma and Mazaryk.

This intervention combined video content design, synchronised lighting and simultaneous technical production across all four locations. Using 40,000-lumen projectors with super-telephoto lenses, the billboard came to life with an immersive animation: the side batteries lit up and changed from green to red, the central character breathed subtly, lightning flashed across the composition.

The effect was reinforced by lighting from the rooftop, generating synchronised flashes that amplified the sensation of an electric discharge and transformed each façade into a cinematic urban experience

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